Semrush Black Friday Deals: Is There a Discount This Year?

There’s no Semrush Black Friday deal for 2026 yet: as of 29 October 2026, Semrush hasn’t announced one on any of its official pages, and the Black Friday landing page it used in 2023 and 2024 now redirects to its homepage. Its past offers varied: 30% off a 12-month Pro or Guru plan in 2023, and a free one-hour SEO consultation when you bought a month of Pro in 2024. Until a 2026 offer appears, the official way to pay less is annual billing, which Semrush says saves “up to 17%”; its 7-day free trial lets you test the tools before you pay. I found no official Semrush coupon code.

Below: what Semrush offered in past years (from its own terms documents), today’s prices, how the trial and refunds work, and how to decide whether to wait.

Title card: Semrush Black Friday, no 2026 deal announced as of 29 October, with what to do until a deal appears

How I checked: I’ve used Semrush for SEO research and competitive analysis, but I don’t currently pay for a subscription, and I haven’t bought any Black Friday offer. On 29 October 2026 I checked Semrush’s pricing pages, knowledge base, refund policy, affiliate terms and its official Black Friday terms documents from past years. Third-party coupon sites aren’t used as sources. The button in this article is an affiliate link to Semrush’s free-trial page: I may earn a commission if you subscribe, at no extra cost to you.

Key takeaways

  • No 2026 Semrush Black Friday offer was announced on official pages as of 29 October 2026.
  • Past official offers: 30% off 12-month Pro or Guru (15 Nov to 1 Dec 2023) and a free 1-hour consultation when you bought 1 month of Pro (11 Nov to 3 Dec 2024).
  • Both past offers were only for users without a paid plan or active trial; the 2024 terms called payments non-refundable, and the 2023 terms did too unless Semrush’s refund policy said otherwise.
  • Today you can save up to 17% with annual billing, and test the tools first with a 7-day free trial.
  • Semrush says it doesn’t offer exclusive affiliate discounts; I found no official coupon code, so treat third-party codes as unverified.
Table of Contents
  1. 1Is There a Semrush Black Friday Deal in 2026?
  2. 2What Semrush Offered on Black Friday Before
  3. 3Semrush Prices Right Now
  4. 4Before Black Friday: The Trial and Annual Billing
  5. 1. The 7-day free trial (a test, not a discount)
  6. 2. Annual billing
  7. 5Should You Wait for Black Friday?
  8. 6Frequently Asked Questions
  9. Does Semrush have a Black Friday sale in 2026?
  10. What was Semrush’s last Black Friday deal?
  11. Is there a Semrush coupon code?
  12. Can I get a refund on Semrush?
  13. How much is Semrush per month?
  14. Will a free trial stop me getting a Black Friday deal?

Is There a Semrush Black Friday Deal in 2026?

Not yet. On 29 October 2026 I found no Black Friday, Cyber Monday or holiday offer on Semrush’s pricing pages, free-trial page, knowledge base or terms. The address of its old Black Friday page (semrush.com/lp/black-friday/en/) returned a redirect to the homepage. Semrush’s own news posts about Black Friday are shopping-trend reports, not subscription deals.

Black Friday 2026 is on 27 November and Cyber Monday on 30 November. Semrush’s offers started on 15 November in 2023 and 11 November in 2024, so check the pricing page again from about 10 November.

What Semrush Offered on Black Friday Before

YearOfficial offerDates and conditions
202330% off a 12-month Semrush Pro or Guru subscription15 Nov to 1 Dec 2023; users with no paid plan or active trial; non-refundable unless the refund policy says otherwise; no stacking
2024Buy 1 month of Semrush Pro and get a 1-hour virtual SEO consultation (not a price cut)11 Nov to 3 Dec 2024 or the first 200 eligible applications; non-refundable; consultation used by 28 Feb 2025
2022Holiday Calendar: extended free trials of some App Center apps (not the main plans)2 to 26 Dec 2022
2025Not verifiedSemrush’s old Black Friday address now redirects, and I found no official 2025 terms document
Semrush’s official terms documents (PDFs on static.semrush.com) for each offer, read on 29 October 2026.
Timeline of Semrush's official Black Friday and holiday offers: 2022 holiday app trials, 2023 30% off 12-month Pro or Guru, 2024 a 1-hour consultation when buying 1 month of Pro, 2025 not verified, 2026 not announced

What the pattern tells you. Semrush’s Black Friday offers were aimed at people without a current paid plan or active trial: the 2023 and 2024 terms both excluded anyone with a paid plan or an active trial, and the 2023 terms added that users “may not cancel any Paid Services or trial periods in order to be eligible”. If a 2026 offer repeats those terms, starting a trial now could rule you out. They didn’t stack with other promotions; the 2024 terms called payments non-refundable, and the 2023 terms did too “unless otherwise specified in the Semrush Cancellation and Refund Policy”. The format changed from a discount (2023) to a bonus consultation (2024), so there’s no guarantee of a discount in 2026.

Semrush Prices Right Now

Signed-out visitors to Semrush’s pricing page see the SEO + AI Search plans:

PlanMonthly billingBilled annually (per month)
Free$0, “No credit card required”—
SEO$139$117.33
Starter (SEO + AI Search)$199$165.17
Pro+ (SEO + AI Search)$299$248.17
AdvancedCustom (“Request demo”)Custom
semrush.com/pricing/seo-ai-search/ (where /prices/ redirects), 29 October 2026, US dollars before tax.

When I opened the pricing page while signed in to a Semrush account, it showed the SEO Classic toolkit plans instead: Pro at $139 a month ($117.33 billed annually), Guru at $249 ($208.33) and Business at $499 ($416.66). Signed-out visitors are redirected away from that page to the plans above:

Semrush SEO Classic pricing on 29 October 2026: Pro $117.33, Guru $208.33 and Business $416.66 per month billed annually, with monthly prices $139, $249 and $499
Semrush’s SEO Classic plans page, 29 October 2026, as shown to a signed-in browser (account details cropped out).

What annual billing saves. Paying annually is paid upfront for the year. On the SEO plan that’s $1,407.96 instead of $1,668 on monthly billing, a saving of $260.04 (about 16%); on Starter and Pro+ it’s about 17% (my calculation from Semrush’s prices). Extra users start at $45 a month.

Chart of yearly cost on monthly versus annual billing for Semrush SEO, Starter and Pro+ plans

Before Black Friday: The Trial and Annual Billing

1. The 7-day free trial (a test, not a discount)

Semrush says a “7-day free trial” is available for its SEO + AI Search plans and most toolkits. Each toolkit trial “can be activated once per account”, exports are disabled during the trial, and “After your 7-day trial, your account converts to the plan you selected unless you cancel.” It charges “a nominal amount” to check your card, then refunds it immediately. The AI Visibility Toolkit has no trial.

Remember the catch above: past Black Friday offers excluded people with an active trial or a paid plan. A trial you don’t cancel turns into a paid plan, and the 2023 terms barred cancelling a trial just to become eligible. So if you want to wait for a possible deal, skip the trial for now. My Semrush free trial guide covers the trial step by step. The button below is an affiliate link to Semrush’s free-trial page.

2. Annual billing

Annual billing “saves up to 17%” and is the only plan length covered by Semrush’s money-back guarantee: “a one-time, 7-day money-back guarantee” on initial subscriptions of twelve months or more (and on initial add-on purchases). Monthly plans have no refund: “refunds are not available for month-to-month subscriptions.” You must request a refund in writing within 7 calendar days, and only for purchases made directly on Semrush.com by credit card.

Coupon codes: Semrush says it does “not offer exclusive discounts for affiliates”, and its affiliate rules prohibit “misrepresenting a free trial as a coupon or discount”. I found no official Semrush coupon code, so treat a code promising a big discount on a third-party site as unverified unless Semrush’s own pages show it.

Should You Wait for Black Friday?

  • Need it now? Start the 7-day trial, then choose annual billing if you’ll use it all year: it saves about 16 to 17% and is the only option with a refund window.
  • Can wait until late November? Skip the trial for now, and check the pricing page from about 10 November. A repeat of 2023’s 30% off would beat annual billing’s 17%, but nothing is announced.
  • Already a subscriber? Past Black Friday offers excluded existing paid users, so a new deal may not apply to you.
  • Comparing tools? My Semrush vs Ahrefs comparison and Ahrefs review cover the main alternative, and my best SEO tools list compares six tools I’ve reviewed.
Checklist for buying Semrush around Black Friday: check from about 10 November, skip the trial if waiting, compare with annual saving, refunds, terms, treat coupon codes as unverified

The checklist in text: check Semrush’s pricing page from about 10 November; skip the trial if you want to qualify for a new-customer deal (if 2026 repeats past terms); compare any offer with the 17% annual-billing saving; remember monthly plans have no refund; read the offer’s terms for eligibility and stacking; and treat third-party coupon codes as unverified unless Semrush’s own pages show them.

For a full look at the tools, read my Semrush review.

Frequently Asked Questions

Does Semrush have a Black Friday sale in 2026?

Not as of 29 October 2026. No Black Friday or Cyber Monday offer appeared on Semrush’s official pages, and its old Black Friday landing page redirects to the homepage.

What was Semrush’s last Black Friday deal?

In 2024, Semrush offered a free one-hour SEO consultation when you bought a one-month Pro subscription (11 November to 3 December 2024). In 2023 it offered 30% off a 12-month Pro or Guru subscription.

Is there a Semrush coupon code?

I found no official one. Semrush says it doesn’t offer exclusive discounts for affiliates and prohibits presenting the free trial as a coupon. The official saving is up to 17% for annual billing.

Can I get a refund on Semrush?

Semrush has a one-time 7-day money-back guarantee for initial subscriptions of twelve months or more and for initial add-on purchases. Monthly subscriptions aren’t refundable.

How much is Semrush per month?

The SEO plan is $139 a month, or $117.33 a month billed annually; Starter is $199 ($165.17) and Pro+ $299 ($248.17), checked 29 October 2026.

Will a free trial stop me getting a Black Friday deal?

It might, if a 2026 offer repeats past terms. Semrush’s 2023 and 2024 Black Friday terms excluded users with an active trial or a paid plan, and the 2023 terms barred cancelling a trial to become eligible.

Harshil Barot
About the author
Digital Marketing Strategist & SEO Specialist

Harshil Barot is a digital marketing strategist focused on SEO, website growth and lead generation. He has built websites since 2012 and provided digital marketing services since 2016. His reviews of web hosting, WordPress, SEO and AI tools state whether they draw on personal use, hands-on testing or editorial research.

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